Leadership Programme 2023-24 – FWD Case Competition

The Division of Business and Hospitality Management of PolyU CPCE co-organised the 2023/24 Leadership Programme with FWD, which featured a case competition and an internship programme. A total of 21 teams, consisting of 72 students from our degree and sub-degree programmes, participated in the case competition. A briefing sessions was held at the FWD Premier Business Centre on 6 June 2024. Of the participating teams, 19 submitted business proposals to enhance the appeal of the FWD brand among young people. Eight finalists were selected to present their proposals on 24 June 2024, and the results were announced on 5 July 2024.